Positive marketing ethics / edited by N. Craig Smith and Patrick E. Murphy
(SAGE library of marketing ; . Marketing ethics / edited by N. Craig Smith and Patrick E. Murphy ; v. 2)
| データ種別 | 図書 |
|---|---|
| 出版情報 | Los Angeles : Sage , 2012 |
| 本文言語 | 英語 |
| 大きさ | vi, 398 p. : ill. ; 24 cm |
書誌詳細を非表示
| 一般注記 | Includes bibliographical references Set ISBN for "Marketing ethics": 9781446208106 |
|---|---|
| 著者標目 | Smith, N. Craig, 1958- Murphy, Patrick E., 1948- |
| 件 名 | LCSH:Marketing -- Moral and ethical aspects
全ての件名で検索
LCSH:Business ethics |
| 分 類 | DC23:174.96588 |
| 書誌ID | 0000086337 |
| NCID | BB10498565 |