Management in marketing channels / Donald J. Bowersox ... [et al.]
(McGraw-Hill series in marketing)
目次／あらすじ
| データ種別 | 図書 |
|---|---|
| 出版情報 | New York : McGraw-Hill , c1980 |
| 本文言語 | 英語 |
| 大きさ | viii, 390 p. : ill. ; 24 cm |
書誌詳細を非表示
| 一般注記 | Bibliography: p. 369-383 Includes index |
|---|---|
| 著者標目 | *Michigan State University. Dept. of Marketing and Transportation Administration Bowersox, Donald J. |
| 件 名 | LCSH:Marketing channels -- Management
全ての件名で検索
LCSH:Marketing -- Management 全ての件名で検索 LCSH:Marketing -- Management -- Case studies 全ての件名で検索 |
| 分 類 | LCC:HF5415.125 DC:658.8/4 |
| 書誌ID | 0000084384 |
| ISBN | 0070067406 |
| NCID | BA1139482X |