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検索キーワード:(件名: Marketing Case studies)
該当件数:17件
Data-driven marketing : the 15 metrics everyone in marketing should know / Mark Jeffery
Hoboken, N.J. : Wiley , c2010
図書
Readings and cases in basic marketing / edited by E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz
: pbk.. - 5th ed.. - Homewood, Ill. : Irwin , 1987. - (The Irwin series in marketing)
Cases in marketing / Richard R. Still, Thomas H. Stevenson
pbk.. - Englewood Cliffs, N.J. : Prentice-Hall , c1985
Cases in marketing / by Norman A. P. Govoni, Jean-Pierre Jeannet, and Henry N. Deneault
:pbk.. - 2nd ed. - Columbus, Ohio : Grid , c1983. - (Grid series in marketing)
Cases in marketing research / F. Stewart DeBruicker, David J. Reibstein
: pbk.. - Englewood Cliffs, NJ : Prentice-Hall , c1983
Cases in marketing management / Douglas J. Dalrymple, Leonard J. Parsons, Jean-Pierre Jeannet
New York : Wiley , c1992
Marketing mistakes / Robert F. Hartley
2d ed. - New York : JOHN WILEY & SONS , c1981. - (Grid series in marketing)
Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear
4th ed. - Plano, Tex. : Business Publications , 1988
Marketing management : knowledge and skills : text, analysis, cases, plans / J. Paul Peter, James H. Donnelly, Jr
3rd ed. - Homewood, Ill. : BPI/Irwin , 1992
Readings and cases in marketing management / edited by Alvin C. Burns, David W. Cravens
pbk.. - Homewood, Ill. : Irwin , 1987. - (The Irwin series in marketing)
Cases and readings for marketing for nonprofit organizations / [edited by] Philip Kotler, O.C. Ferrell, Charles Lamb
pbk.. - Englewood Cliffs, N.J. : Prentice-Hall , c1983
Marketing and society : cases and commentaries / Roy D. Adler, Larry M. Robinson, Jan E. Carlson
pbk.. - Englewood Cliffs, N.J. : Prentice-Hall , c1981
Management in marketing channels / Donald J. Bowersox ... [et al.]
New York : McGraw-Hill , c1980. - (McGraw-Hill series in marketing)
The new marketing / Richard Brookes
: hardback,: paperback. - Aldershot, Hants, England ; Brookfield, Vt., U.S.A. : Gower , c1988
Global marketing management / Warren J. Keegan
4th ed. - Englewood Cliffs, N.J. : Prentice Hall , c1989. - (The Prentice-Hall series in marketing)
Marketing strategy and plans / David J. Luck, O.C. Ferrell
2nd ed. - Englewood Cliffs, N.J. : Prentice-Hall , c1985
The development of marketing management : the case of the USA c. 1910-1940 / Kazuo Usui
Aldershot : Ashgate , c2008. - (The history of retailing and consumption)